16-17 July 2024, Freemasons' Hall

Izzy Lambros

Head of Shows

Izzy is now working with Story as the Marketing and Operations. Her attention to detail and creative flair makes her the perfect person to look after the Marketing and Operations at the Show. She loves working with this fun and inspiring team on these very special events.

Favourite Christmas Song: “This Christmas” by Donny Hathaway – It reminds me of how exciting waking up on Christmas morning was as a child!

Perfect Winter’s Day: Nothing beats a country walk on a cold winter’s day with my family, followed by a glass of mulled wine at a cosy country pub. I also love wondering around the Christmas markets with friends and seeing how festive everyone is.

Favourite Christmas Food: It wouldn’t be Christmas without the stuffing… and of course the after-dinner cheese board!!

Favourite Aspect of the Show: Meeting all of our lovely exhibitors and seeing how proud everyone is to work in the events industry.


Alexandra Gubbins

Senior Sales Manager

Alex is our Business Development Manager looking after all clients in our two boutique shows: The London Summer Event Show and The London Christmas Party Show. Coming from a 5-star luxury hotel background, Alex makes sure that all her clients feel they are her number one priority through her track record of building long lasting relationships.

Favourite Christmas Song: When I hear “The Pogues, Fairy Tale of New York” I know Christmas is just right around the corner!

Perfect Winter’s Day: Probably when it is a crisp cold day with the sun shining. Being able to wrap up but still feel the warmth of the sun shining on your face is always a winner for me.

Favourite Christmas Food: As I am French, I would have to say the fois gras and cheese of course.

Favourite Aspect of the Show: Watching the show come alive and seeing all the exhibitors happy with their spaces.



Danielle Palombo

Senior Event & Operations Manager

Dani joined Story as an intern back in 2016 and shortly after finishing her degree, came back as a permanent member of the operations team! After a couple of years away from Story developing her skillset in other areas, she’s back to support the Show team and is excited to be adding her own stamp on the Shows!

Favourite Christmas Song: Last Christmas – WHAM!

Perfect Winter’s Day: A beach walk with my dog and family and then Christmas films with Mulled Wine and a Mince Pie!

Favourite Christmas Food: Cheese & Crackers.

Favourite Aspect of the Show: Our team! The Show’s wouldn’t be the same without them and they make coming into the office every day fun!

Lee Rason

Operations Executive

Lee recently joined the Shows team at Story Events as an Operations Executive, he will be looking after all of our lovely exhibitors in the run up to, during and post the London Summer Event Show. After working 11 years in Telecoms he felt it was time to take the plunge and explore the Events world, in which he has always wanted to be involved in.

Favourite Christmas Song: It’s The Most Wonderful of The Year – Andy Williams

Perfect Winter’s Day: A morning forest walk and pub lunch, followed by a Harry Potter movie and Bailey’s hot chocolate.

Favourite Christmas Food: Pigs in Blankets!!

Favourite Aspect of the Show: Seeing everyone embracing the Christmas spirit so early into the year and connecting with like-minded people